The Reluctant Automaker
Alexandre Darracq was a businessman first and an enthusiast second. Unlike his contemporaries who lived for racing, Darracq reportedly hated driving. He saw the automobile purely as a product to be manufactured efficiently. This detached approach allowed him to build a massive empire, producing 10% of France's cars by 1904.
The German Connection: Opel
In 1902, Darracq signed a licensing deal with Adam Opel in Germany. Opel, then a sewing machine and bicycle maker, used Darracq's chassis and engines to produce its first automobiles, sold as "Opel-Darracq." Without Darracq's technology, Opel's entry into the car world would have been significantly delayed.
The Italian Seed: The Birth of Alfa
Darracq's most lasting legacy lies in Milan. In 1906, he founded Società Anonima Italiana Darracq (SAID) to assemble his cars in Italy. The venture failed commercially, and Darracq wound it down in 1909. However, the factory and assets were purchased by a group of Milanese investors who rebranded it as A.L.F.A. (Anonima Lombarda Fabbrica Automobili). When Nicola Romeo took over later, Alfa Romeo was born. Thus, the soul of Italy's most passionate car brand began in a factory built by a pragmatic Frenchman.