The Art of the Deal
In the early days of the auto industry, having a great design was only half the battle; you actually had to build it. Frederick O. Bezner was the master of this logistical puzzle. Starting his career in the purchasing department of Oldsmobile, he memorized the catalog of every supplier in Detroit. He knew who made the best steel, who could forge a crankshaft on time, and crucially, at what price.
Fueling the Hudson Rocket
When Bezner joined the famous exodus from Olds to co-found the Hudson Motor Car Company in 1909, his role was critical. The team planned to sell thousands of cars immediatelyâa risky strategy that required a flawless flow of components. Bezner delivered. He secured contracts for engines, frames, and wheels on credit and trust, allowing Hudson to produce and sell over 4,000 units of the Model 20 in its first year. This wasn't just a sales record; it was a procurement miracle.
The Early Exit
Unlike his partners Roy Chapin and Howard Coffin, who stayed in the industry until the end, Bezner knew when to fold. Having helped build a titan, he sold his interest in Hudson just a few years after its founding. He walked away with a massive fortune in his early 30s, spending the rest of his life as a wealthy globetrotter and philanthropist, proving that sometimes the smartest business move is knowing when to cash out.