The Neapolitan Titan
Nicola Romeo was a man of steel and steam before he was a man of cars. Born in Naples, he was a brilliant engineer who made his fortune in mining machinery and compressed air. When A.L.F.A. went bankrupt in 1915, Romeo didn't just buy a car factory; he bought a war machine. He converted the Portello plant to produce munitions and aircraft engines for World War I, injecting the massive capital needed to survive.
The Marriage of Names
After the war, Romeo turned his gaze back to automobiles. He wanted his stamp on the product. In 1920, the Torpedo 20-30 HP became the first car to wear the new badge: Alfa Romeo. While Ugo Stella started the company, it was Romeo's ambition and industrial might that transformed it from a local Milanese workshop into a global powerhouse capable of winning the inaugural Grand Prix championship.